Results

We Report on Revenue, Not Activity

Anyone can send texts, make calls, or automate follow-up. We measure whether those actions turn into booked jobs and recovered revenue.

Every month, you see what opportunities we recovered, what they produced, and what you paid us to produce it.

The scorecard

How We Prove It Worked

One number leads every report. The rest exist to back it up. Here's what we hold ourselves to.

The metric that matters most

Revenue Recovered

The number that matters most.

Revenue generated from leads, estimates, and customers that would otherwise have been lost or left untouched.

$24,750+

What a recovered month can look like for a mid-size trades business.

Illustrative

Leads Recovered

Inbound opportunities that would otherwise have gone unanswered or unworked.

Jobs Booked

Appointments generated through the system.

Estimates Recovered

Previously unsold estimates that converted after follow-up.

Customers Reactivated

Past customers brought back into paying work.

ROI

Recovered revenue compared with your investment in Simple Systems.

Supporting metrics underneath Lead response rate Booking rate Estimate conversion Revenue per customer

The deliverable

What You'll See Each Month

Not a dashboard to log into. A short, plain report showing what the system recovered and what it produced.

Revenue Recovery Report

ABC HVAC · August 2026

Missed leads recovered	8
Jobs booked	14
Estimates recovered	6
Past customers reactivated	11
Revenue recovered	$24,750
Investment	$1,500
Return on investment	16.5x

No vanity metrics. No complicated dashboards. Just the numbers that matter.

Illustrative example, not a client result

The shift

From Revenue Leak to Recovered Revenue

What a first quarter of recovery can look like once the system is running.

Before

missed or slow-response opportunities

$86,400

in open, un-followed estimates

1,240

inactive past customers

Simple Systems

↓

Identify → follow up → book → report

After

previously missed opportunities recovered

estimates converted

past customers reactivated

$31,800

revenue recovered

Illustrative example, not a client result

How we count it

We're Careful About What We Call "Recovered"

We don't count every sale that happens after an automated message as revenue recovered. We use the customer's actual interaction and booking history to determine what can reasonably be attributed to the system.

A customer who was already going to call you doesn't count. A stalled estimate that closed after our follow-up does. Your credibility, and ours, is worth more than an inflated number. When we report a figure, it's one we can stand behind.

Where we are

We're Building the First 10 Case Studies

We're currently working with a small number of trades businesses as founding clients. Founding clients receive preferred pricing and hands-on implementation. In return, we document the results honestly: what we found, what we changed, and what revenue the system generated.

No inflated claims. No made-up case studies. Just verified results.